Controversial Subjects
This type of blog post can be really fun to write, but remember to be wise. Controversy is always newsworthy — just look at the local news, they’re always reporting on different controversies! You just need to figure out which controversy interests you, and how you can add to the conversation. Be sure to use the keywords around the controversy too. Mac vs. PC, MailChimp vs AWeber, Gun Control, etc. are just some basic ideas. Since controversies are highly emotional, you want to be careful and choose your words wisely.
Case Studies
People love hearing success stories and learning about what goes on behind the scenes. Case studies are fairly easy to write and are great for social proof. Look through your customer list and determine which one has been successful in using your product. Email your best customers, talk through how they have used your product or service to improve their business, and then share the case study on your blog. You’ll be amazed by how a single case study can inspire and attract tons of new customers. Here’s an example OptinMonster case study of how a Swedish website increased conversions by 800% using OptinMonster. Want your site featured on OptinMonster case study? Simply send us an email (we love highlighting our customers).
Data Security: 5 Best Data Practices for Businesses in 2022
Data security is far more essential to businesses today than ever. Do you know that there were more than 500 million cyberattacks in 2021 alone? Most of these attacks caused data loss, reputational damage, and data breaches. Cyberattacks are on the rise, and because of this, businesses need to invest more in data security. To begin your journey into improved data security, you need to know the best data practices for businesses in 2022. Continue reading to see our top five practices that you can employ at your firm. Best Data Practices for Businesses in 2022 Regardless of the size of your business, you must take data security very seriously in 2022 and the years that follow. Here are some of the best data practices you should consider adopting: Develop a strong data security policy An Insight and IDG research recently revealed that about 78% of top-level companies don’t have confidence in their company’s security posture. You should work with your IT team to develop a strong data security policy. To get started, answer the following questions: What kind of recovery and backup measures does your company have in place? Where is your company most at risk of a data breach? What is your incident response strategy should you experience a data breach? Where do you store your data and what kind of protection would be best? What compliance and privacy regulations do you need to follow? How do you dispose of unneeded data? Your company should be in a better position once you can answer these questions and implement the necessary changes. Defend your network One of the biggest concerns for business owners, whether network https://www.adeptengr.com/wp-content/uploads/2022/04/service-sec1-6.jpgistrators or CIOs, is network security. There is always a small issue of defending your network and the data that you store on your computers, connected devices, and corporate servers. You should deploy standard defense lines to protect both your perimeter and data endpoint. Firewalls help to protect your computer software and hardware. They filter network traffic to block outsiders from attaining unauthorized access to sensitive data. You should also install server-based antivirus software to help your company monitor data threats. Ensure that you update your network defenses often. Switch on MFA MFA is Multi-factor Authentication and it is available on different apps these days. Switch on this feature to protect your sensitive business data. One of the biggest threats to businesses is business email compromise. You can counter this by enabling MFA. Encrypt data With the exponential increase in cybersecurity breaches, encrypting data has become necessary. This process encodes your information by converting it to ciphertext. With this, it is almost impossible for unauthorized users to gain access. An easy way to encrypt your data is to use software that encrypts plaintext automatically. Employee security training Adopting all the best practices mentioned above without commensurate employee security training still amounts to failure. You must train your employees on the latest data security measures and policies. Show them how to protect data and mitigate potential threats. Let’s Help You Data security for business has become a big deal in 2022. This post has shown you the five best data practices you should adopt in 2022. Don’t know where to start? Adept Consulting can help you out. Speak to one of our consultants today to get started.